Articles

Price Optimization – What is it?

Prices defined by perceived value and not just by markup

Pricing and Revenue Management initiatives

Demystifying Pricing Algorithms Using Artificial Intelligence and Machine Learning

Increased Requirement for Precision

Managing Discounts Strategically

Commercial Policy: Benefits and Challenges

Capturing Value in the Price Negotiation Stage

How to organize your company to strategically manage pricing

The pricing professional profile: how to find your Pricer

Structure of the Pricing Area

Capturing Value During Price Negotiations: Commercial Policies

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